Many of us are now making a conscious effort to buy fashion in an eco-friendlier way. A great way to do this involves shopping from sustainably-minded brands that sell pre-loved pieces. Enter, The Second Row which specialises in one-off sales selling designer and high-street pieces on behalf of famous faces.
Katie, a former TV producer, set up The Second Row 12 years ago when hardly anyone was selling pre-loved. “I had been a TV producer for years and became aware of the masses of clothes influencers and celebrities own that only get worn a handful of times. I wanted to create a sustainable marketplace where you could browse a curated edit of on-trend items that were good quality, beautiful pieces that were a lot cheaper than their original price.”
Some of the most fashionable influencers, celebrities and fashion editors, including Rachel Stevens and Erica Davies choose to sell their stylish clothing with The Second Row. “Now we sell for some of the most loved influencers, stylists and celebrities and have become known as the place to go to buy their wardrobes and get a beautiful preloved item without having to sieve through masses of second-hand junk.”
Shopping pre-loved at The Second Row means you can pick up designer clothing from past and present seasons at a lot less than its original price. From designer items from Gucci, Ganni, Rixo and Coach to high-street favourites Arket, Free People, Whistles and Reiss. The Second Row also caters for all sizes from the extra small to the extra large and shoes as little as size 2 up to size 8.
Why shop pre-loved?
Shopping pre-loved no longer means buying tattered, out-of-date clothing. You can get your hands on some great quality, on-trend pieces and save yourself some money whilst you’re at it. It may even allow you to discover new brands and styles that you may never have otherwise thought of.
But the most important reason to shop pre-loved is of course the benefits to the environment. Not many people are aware of the impact that endlessly buying brand-new clothes has on the environment. Unfortunately, the truth is that the fashion industry is identified as one of the most polluting in the world. Buying pre-loved not only reduces the number of clothes that ends up in landfills. It also reduces the pressure for the creation of new fabrics that deplete the world’s resources.
So, if you’re looking to embrace circular fashion and give new life to pre-loved pieces, The Second Row should be your go-to shopping destination!
Follow The Second Row on Instagram @thesecondrow_ for sneak previews and updates on their latest drops and shop at thesecondrow.co.uk.